Sanjay Kaul of Impact, at the forum

Impact Communications wins big at Rural Marketing Forum

by  Dharm Patel Industry Watch | February 17, 2015 | News

Impact Communications Rural Marketing Forum

In an award ceremony concurrent to the Rural Marketing Forum hosted by CMO Asia, Impact Communications bagged the highest number of awards for its various rural campaigns and initiatives. The event was held on Feb. 14 at Taj Lands End in Mumbai.

One of the leading players in rural marketing, Impact serves over 40 lead and diverse clients in rural activation and retail domains. Impact won the ‘Agency of the Year for Rural Outreach’ award and also won awards for the following campaigns: Horlicks Swasth Abhyan (flagship rural initiative of GSK), Hafta Wasool (trade activation programme for Dabur India), Cadbury Seeding (retail acquisition initiative of Mondelez), Pidilite Saturation Campaign (consumer & trade activation programme).

Among 25 professionals, Sanjay Kaul, Founder & CEO, Impact Communications was also recognized as one of the ‘Most Talented Rural Marketing Professionals of India’. Commenting on this, Kaul said: “Appreciation of the good work for our clients always motivates the teams to strive to do even better. I am personally humbled by this additional recognition.”