Vodafone Foundation concludes its Mobile for Good Awards 2014

Marketing | December 23, 2014 | News

Vodafone Hansa Events and Activation

Mobile for Good (M4G) Awards is a flagship initiative of the Vodafone Foundation in India and recognizes, rewards and accelerates the initiatives of NGOs that have touched and impacted lives through mobile technology across critical fields of health, governance, education, agriculture, environment, women empowerment and inclusive development. Hansa Events & Activation was appointed to manage the award ceremony at Eros International Hotel, Nehru Place, Delhi.

Apart from awarding the NGOs, the key highlights of the event were the launch of the M4G E-book which showcased the work of 21 chosen NGOs. The venue was given a digital touch with interactive screens on various NGOs and their work. Another special zone was also created with various touch devices to interact with the M4G E-book. Rajiv Makhni hosted a panel discussion on the impact of mobile phones in rural India.

The key guests included (Marten Pieters, CEO, Vodafone India), Rohit Adya (Director - External Affairs, Vodafone India), Osama Manzar (Founder, Digital Empowerment Foundation) and Madhi Singh Sirohi (Head, Vodafone Foundation India). The chief guest for the event was R. Chandrashekar, President, NASSCOM.

Explaining the challenges faced in execution of the event and how they were overcome, Gagan Pal Singh, GM - North, Hansa Events & Activation said: “It was a challenging task to design the event using dynamic technology with a simplistic touch. It all began with the trophy design which became the inspiration for all other elements around it. A large format screen with customized content helped in highlighting various key segments of the evening making it impactful and memorable.”

Hansa Events & Activation was appointed to manage the event held at the Eros International Hotel in Delhi.

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