Invision Entertainment to handle Zee Nites in Mauritius and Malaysia
by EVENTFAQS Bureau | Marketing | September 17, 2010 | News
Invision Entertainment has bagged the mandate to handle Zee Nites in Mauritius and Malaysia. The Zee Entertainment Network holds the annual shows in different Asia Pacific countries. The events are scheduled for September 18 in Mauritius and October 2 in Kuala Lumpur. Other cities are also scheduled for a later date.
Speaking about the property, Gagan Takyar, Director, Invision Entertainment, said, "Zeenite is a format that ZEE Network uses in most of their international markets. These are a 3 hour live entertainment events using popular ZEE stars from their non-fiction shows like Dance India Dance, SaReGaMaPa stars and the popular daily soaps too. These events are shot and aired on local beam of ZEE Network in Malaysia and Mauritius."
Over 3,000 people will attend each of the shows, directed and managed by Invision. The channel has roped in different sponsors for each of the show.
Some of the performances for this year include Rohanpreet Singh's (1st Runner up of Sa Re Ga Ma Pa Lil Champ 2009) selection of riveting songs, sway to Harpreet Deol's (Finalist of Challenge 2007) lively Punjabi Folk, Pop and Bollywood renditions and swoon over Sumedha's (Finalist of Challenge 2007). Assisting these singers will be a choreographed Live Dance spectacle by the winner and the runner up participants of Dance India Dance.
The annual property will have live performance by celebrities from the channel???s shows.