Smile Foundation and Grant Hyatt rope in corporate honchos to Cook for a Smile

| Marketing | June 2, 2014 | News

Smile Foundation and 3-time Michelin star Chef Vikas Khanna have joined hands to create an exciting and unique charity cookout - 'Cook for a Smile', presented by Hyatt Hotels in India on May 18 at Grand Hyatt Mumbai. Funds raised from the campaign will be used to provide education and nutrition for 5,000 children for one year. Chef Vikas Khanna has also joined Smile Foundation as a goodwill ambassador for the 'Nutrition for Better Literacy' initiative. The initiative was co-sponsored by Kitchen Aid, PepsiCo and CNBC.

Twelve top corporate leaders took a day off from their busy lives to don chef's toques to re-create their favorite recipe with the sole mission of supporting Smile Foundation's 'Nutrition for Better Literacy'. Each corporate leader was joined by the junior master-chefs from Smile Foundation who acted as sous-chefs.

Expressing his excitement for this initiative, Chef Vikas Khanna said, "I am very proud to join hands with Smile Foundation and help make a difference in the lives of children by providing them nutrition for better literacy. While Indian cuisine is going global, malnutrition is on the rise in India. Three out ten children in India have stunted growth. Therefore, as the ambassador, I am working towards providing nutrition to 5000 children this year. It's a small step, a small beginning for a cause that is close to my heart. I thank all the responsible corporate leaders to come forward and support this initiative."

Speaking about Hyatt's role in the initiative, Yasmin D. Poonegar, Director of Corporate Communications, Hyatt Hotels & Resorts - Southwest Asia Ltd said, "Making a difference in our communities is a natural extension of our mission to provide authentic hospitality. Together with the Smile Foundation and committed individuals such as Chef Vikas Khanna, we are proud to have been able to raise funds and awareness for 'Nutrition for Better Literacy'. Through our company-wide philanthropic and environmental platform - Hyatt Thrive - we hope to continue to undertake various fund-raising and volunteer activities through the year that emphasise our belief in human care and the human Spirit."

Chef Hermann, Executive Chef of Grand Hyatt Mumbai and his team also created a signature mango dessert especially for the children of Smile Foundation at the event.

'Cook for a Smile' Participants included Arjun Bafna, Managing Director, Seven Islands Harley-Davidson; Tejbir Singh Sawhney, CEO, Hindustan Colas Ltd.; Manoj Chacko, CEO, Kuoni Business Travel, Kuoni India; Sharavan Kumar, CEO, Children Film Society India; David Mansfield, Area Director and General Manager, Grand Hyatt, Mumbai; Amarendra Kulkarni, CMD, General Instruments Consortium; Ramen Goel, Ex-President, All India Association for Advanced Research on Obesity; Nityanand Shetty, Managing Director, Essen Vision Software Ltd.; Archana Kochhar, Founder & CEO, Archana Couture; Mohit Jain, Regional Director, Asia Pacific, Kitchen Aid; Vishal Gondal, Founder and CEO, GOQii Inc. and Arun Chatterjee, Vice President- Depositary Receipts BNY Mellon India.

Speaking about the association, Vikram Singh Verma, COO Smile Foundation said, "One in every three malnourished children in the world is from India. In order to bring some real and permanent change in the lives of these deserving children, we have brought together this diverse team, like Chef Vikas Khanna, Hyatt hotels in India and corporate leaders and trendsetters under our 'Cook for a Smile' initiative. The Smile Foundation believes in sensitizing the privileged section of the society so that they take active participation in the process of development."

This fund-raiser event to be held in Mumbai will support health and nutrition for 5000 underprivileged children.

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