RW Promotions roped in for Naidu Trust's Navratri celebrations

| Marketing | October 4, 2011 | News

RW Promotions has been appointed by Naidu Trust to manage the sponsorship for the Navratri celebrations being held at the KoraKendra grounds in Mumbai. The agency is also among the sponsors and has roped in more sponsors for the event, namely Parle G, Sony Entertainment Television and Uninor. RW Promotions is giving branding visibility to the sponsors through arch gates, banners and stall setups to promote the brands. Participants from X Factor, a reality show on Sony Entertainment Television, are also present at the celebrations to motivate the audience.

Speaking about the event, Venkatesh Srinivasan, Director, RW Promotions said: "This event gives us visibility as well as credibility for managing these events. Managing such events is a part of our brand building exercise. We are also sponsoring Navratri mandals in other cities, namely Ahmedabad, Rajkot, Baroda and Surat."

Commenting on the association, Ganesh Govindraj Naidu, Organiser, Naidu Club said: "RW Promotions has been sponsoring us from many years now. We have a footfall of around 15,000 people daily. Uninor is one of our prime sponsors for the festival. We are giving brand visibility to sponsors thorough hoardings, print advertisements and advertisements on government buses."

Parle G, Sony Entertainment Televisions and Uninor have been brought on board as sponsors for the festival celebrations.

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