INvision Entertainment manages event for Imagine

| Marketing | January 31, 2011 | News

Television Channel, Imagine had organised a party to launch its new reality game show hosted by Shahrukh Khan, titled Zor Ka Jhatka on January 25 at the JW Marriot Hotel in Mumbai. The show launch event also coincided with the third anniversary of the channel and thus, a combined celebration was held to celebrate both the occasions. The entire event was managed by INvision Entertainmet.

Commenting on the event, Gagan Takyar, Director, INvision Entertainment said, "We are the agency exclusively managing all events for Imagine channel. We have managed over 17 events for them so far, that include press launches and more. For this launch, we had created a mini game zone to give the visitors a quick feel for the show. Visitors interested in participating were given a license card to perform the tasks and were also encouraged to take part in a lucky draw to win a Harley Davidson."

The event was attended by around 600 people. Artists and clients of Imagine channel were invited for the event. There was a special entry planned for Shahrukh Khan at the event. He performed on a four and half minute melody, specifically choreographed on his famous songs. The mini game zone set up was done by Nitin Desai Studio.

The event was organised to launch the new show 'Zor Ka Jhatka' and celebrate the channel’s third anniversary.

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