Enhance Clinic to organize an event in a bid to promote its brand
by EVENTFAQS Bureau | Marketing | April 10, 2013 | News
Enhance Aesthetic and Cosmetic Studios will be organizing an event on April 12 and 13 at its clinic in Mumbai in order to connect with its target audience and create awareness about the brand. Motif Advertising Pvt. Ltd. has been appointed to execute the event and acquire the right guest list.
Enhance Aesthetic and Cosmetic Studios is a clinic dealing in aesthetic dermatology and cosmetic surgeries with branches located in Delhi, Mumbai and Kolkata. The brand targets the upper crust of the society and wanted to deal with a very niche crowd for the same. It has tied up with Motif to organize a number of events at social clubs, organizations of repute in order to promote its brand and establish its presence. Following this objective is the upcoming event where a range of activities have been planned.
Guests will get to interact with the organizers and preview as well as enjoy some of their complimentary state of the art services. A high-tea party will also take place for networking and interaction. Speaking about associating with the event, Eddna Samuel, Director-Business Acquisition, Motif Advertising Pvt. Ltd. said: "We are handling the complete event management which involves sending personalized invites to the niche target audience, creating a buzz around the event, planning and executing the activities. The invitees are the who's-who of the celebrity world as well as top managers from the entertainment and glamour world. By this arrangement Motif will work to make the Enhance brand more strongly established in the market. This is our first tie up with Enhance and they came to us purely on the basis of the kind of work that includes niche services that Motif has done over the years. We are looking at a long term relationship with Enhance."
Speaking about the event, Bibhash Chatterjee, Director, Enhance Aesthetic & Cosmetic Studio Pvt. Ltd. said: "The event attempts to engage its exclusive clientele to experience the Enhance services. Enhance is a highly advance clinic in the field of aesthetic dermatology and cosmetic surgery, including hair transplants."
Motif aims to create a very posh environment making sure it matches high standards. Around 80 people are expected to attend the event which is being promoted though different media and PR channels.
Motif Advertising has been appointed to execute the event and create other future tie-ups with relevant platforms.