Page 6 of EVENTFAQS

CSR

Hyundai Begins Road Safety Month with ‘Safe Move’ Interactive Engagement Activities at 20 RWAs

EVENTFAQS Bureau | January 19, 2021 | News

Hyundai Motor India Foundation (HMIF) Residents Welfare Associations (RWAs) BeTheBetterGuy

Sixth edition of Hyundai’s ‘Safe Move’ campaign is aimed at creating a positive change in society and inspiring people to adhere to traffic rules

Marketing

Kinder Joy’s Applaydu App to Provide the Phygital Experience to Kids, Using AR to Bring Toys to Life

EVENTFAQS Bureau | January 14, 2021 | News

Kinder Joy

Applaydu app has been developed in collaboration with Gameloft and designed with safety measures that reassure parents that children can enjoy the interactive content securely.

Marketing

#Netaji125: Mitron and INA Trust Launch Campaign to Showcase Tribute Videos to Subhash Chandra Bose

EVENTFAQS Bureau | January 13, 2021 | News

Netaji125 Mitron INA Trust

For this campaign to mark the commencement of 125th birth anniversary celebrations of Netaji Subhash Chandra Bose, Mitron has partnered with INA Trust; Centre kicks off year-long programme

Activation / Promotion

Kashish Announces Official Festival Poster Design Contest Ahead of its 12th Edition in May, 2021

EVENTFAQS Bureau | January 12, 2021 | News

KASHISH 2020 Virtual Kashish Mumbai International Queer Film Festival (India)

The theme of Kashish 2021 ‘Unlock with Pride’ represents the festival's mission to unlock geographical and racial barriers and acceptance of #LGBTQIA+ individuals.

Activation / Promotion

Real Show Wins Mandate to Execute Month-long BTL Activation for Itel Mobiles in Entire Bihar Zone

Mugdha Gaonkar | January 12, 2021 | News

Bihar JD Mazoomdar Real Show

Events and experiential company Real Show wins mandate through a multi-agency pitch, on the strength of their innovative concept and design.

Sponsorship / Brand Association

Salim-Sulaiman Script Anthem for ‘Young Genius’ Show Launch by News18 Network and Byju’s on Jan 16

EVENTFAQS Bureau | January 11, 2021 | News

Young Genius Salim-Sulaiman News18 Network

The show, Young Genius, aims to showcase, recognize, and inspire young geniuses in different fields across the country. It is a tribute to child prodigies.

Marketing

Event Manager Uma Rajeshwari Features in 2021 COVID Heroes Calendar Shot on Mi 10i by Atul Kasbekar

EVENTFAQS Bureau | January 11, 2021 | News

Vir Das Manish Mundra Mi 10i

The calendar shot on the recently launched smartphone Mi 10i, pays tribute to the true heroes of 2020 - the COVID warriors of India.

Sponsorship / Brand Association

Dettol Partners with Treebo to Elevate Safety and Hygiene Quotient at 600+ Hotels in the Chain

EVENTFAQS Bureau | January 8, 2021 | News

Treebo Hotels Dettol

Treebo Hygiene Shield with Dettol protection marks a phase of new initiatives to deliver new standards of cleanliness and disinfection at 600+ Treebo hotels

Marketing

People Want to Hear New Stories, Have Fresh Experiences Every Time: Rajeev Juneja, Mankind Pharma

Mugdha Gaonkar | January 8, 2021 | Interview

Mankind Pharma Kareena Kapoor Khan Rajeev Juneja

Rajeev Juneja, CEO, Mankind Pharma, talks of adapting to webinars and digital marketing during lockdown, and signing on Kareena Kapoor Khan and Anushka Sharma to endorse Prega News.

Marketing

Dhoni and Daughter Ziva Endorse #OreoPlayPledge, Urge People to be Playfully Connected to Loved Ones

EVENTFAQS Bureau | January 6, 2021 | News

Mondelez India OreoPlayPledge Oreo

With this campaign, Oreo plans to take the ‘Stay Playful’ narrative a notch higher, by urging people to take the #OreoPlayPledge and stay playfully connected with their loved ones.

Marketing

Bhuvan Bam Expands Merchandising Brand with Launch of ‘Street Wear Staples’ Youthiapa 2.0

EVENTFAQS Bureau | January 5, 2021 | News

Youthiapa Youthiapa 2.0 Bhuvan Bam

Merchandise brand Youthiapa 2.0 features unique, signature prints and aims to be the go-to place for street wear staples among young shoppers; plans to foray into fragrances

Marketing

Jio Partners MediaTek to Launch Online Tournament ‘Gaming Masters’ on Jio Games from Jan 13, 2021

EVENTFAQS Bureau | December 30, 2020 | News

JioTV Gaming Masters MediaTek

Prize money worth Rs 12.5 lakh up for grabs; no registration or participation fee required; last date for registration is January 9, 2021

Marketing

Dabur’s ‘Shout Out Stress’ Activity Aims to Make People Forget Stress of 2020, Start Afresh in 2021

EVENTFAQS Bureau | December 30, 2020 | News

Primal Scream Therapy Dabur Shout Out Stress

Under the aegis of its Ayurvedic stress relief medication brand Stresscom, Dabur creates ‘Scream Booth’ activation, following Primal Scream Therapy, to relieve people of stress

Marketing

#Flashback2020: Doctor Turns Rapper for Practo’s New Coronavirus Song Endorsing ‘Do Gaz ki Doori’

EVENTFAQS Bureau | December 28, 2020 | News

Rapsong 2020 Dr Jagdish Chaturvedi Practo

The satirical track, featuring ENT specialist Dr Jagdish Chaturvedi, forms part of digital healthcare brand Practo’s effort to spread awareness about safety, hygiene and social distancing

Marketing

We Believe in the Events and Experiential Medium: Aalok Bhan, Max Life Insurance

Srabana Lahiri | December 28, 2020 | Interview

Max Life Family Run Aalok Bhan Mission Possible 2020

Aalok Bhan, Director and Chief Marketing Officer, Max Life Insurance, talks of adopting wellness as a strategy for the brand, launching ‘Mission Possible 2020’ and reliance on the events and experient