Pradeep Pandey is the Director, Branding & Communication at AEGON Religare Life Insurance Company Limited since June, 2007. Part of the core team that set-up the company, Mr Pandey was the 10th employee in the company.
Prior to joining AEGON Religare Life Insurance, Mr Pandey worked with Reliance Life Insurance and was involved in launching the brand. He was also a part of the Reliance ADAG brand team that launched the new brand identity for Reliance Capital.
Mr Pandey has many achievements and accolades to his credit in his professional career that spans across the nation’s most popular brands such as LML, Kinetic, SBI Life and Reliance Life, and creative agency Leo Burnett. He won two Golds at ABBY ’05 for the best TV Ad and Campaign in the financial category, Silver Effie (award for effective advertising), Yahoo Purple Big Idea Award and Viewers Choice Award for the Lifelong Pensions Campaign, all at SBI Life. The Lifelong Pensions campaign was rated as the best TV Ad for the year 2004 in a viewer poll conducted by Zee News.
Mr Pandey has also been instrumental in successfully launching two other leading Indian life insurance players – SBI Life Insurance and Birla Sun Life Insurance.
Mr Pandey has a B.E. in Production from Marathwada University and an MBA degree from Faculty of Management Studies, Banaras Hindu University.
Mr Pandey is recently married and his hobbies include reading, analyzing human behaviour and playing the violin. |