Taking to the stage in the Palais des Festivals in Cannes on Thursday evening 21 June, President Clinton will deliver a keynote speech at the event titled How Advertising Can Help Build a Better World. President Clinton established the William J. Clinton Foundation with the mission to improve global health, strengthen economies, promote healthier childhoods, and protect the environment by fostering partnerships among governments, businesses, nongovernmental organisations (NGOs), and private citizens to turn good intentions into measurable results.

Grupo ABC, which uses social activism as one of its strongest pillars of action, has sponsored the Clinton Global Initiative, which convenes global leaders to create and implement innovative solutions to the world's most pressing challenges, since 2009.

Nizan Guanaes, Chairman of Grupo ABC, comments, "President Clinton and his Foundation show how we can all act in a thorough and efficient way to improve our lives on the planet. He has a very clear view on how new communication tools are essential to provide well-being and fight the greatest deficiencies in the world today. I'm sure that his address at such a fundamental forum as the Cannes Lions International Festival of Creativity will help provide numerous new ideas and social actions."

Terry Savage, Chairman of Cannes Lions, remarks, "As has been proven by the superb response to the Cannes Chimera partnership with the Bill and Melinda Gates Foundation, our industry is passionate about uniting together and using its unique skills to make the world a better place. President Clinton's presence at Cannes Lions reinforces the enormous power this industry has to do good. We are honoured to welcome him to the event."

President Clinton's speech will take place on Thursday 21 June at 18:45 to 19:45 in the Grand Auditorium of the Palais des Festivals, Cannes, France.

To register to attend the 59th Cannes Lions International Festival of Creativity, please visit www.canneslions.com

About 59th Cannes Lions International Festival of Creativity, 17-23 June 2012, Cannes, France:
The International Festival of Creativity, also known as Cannes Lions, is the world's leading celebration of creativity in communications. Founded in 1954, the Festival takes place every June in Cannes, France.

As the most prestigious international annual advertising and communications awards, over 28,800 entries from all over the world are showcased and judged at the Festival. Winning companies receive the highly coveted Lion trophy honouring the most creative Film, Print, Outdoor, Interactive, Radio, Design, Promo & Activation, Film Craft, Mobile, Branded Entertainment and Integrated advertising, as well as the best Media, Direct, PR, Titanium and Creative Effectiveness ideas. The Festival is also the only truly global meeting place for advertisers, advertising and communication professionals. Close to 9,500 delegates from 95 countries attend seven days of exhibitions, screenings, as well as 57 high-profile seminars, 20 workshops and master classes presented by renowned worldwide industry leaders. As the networking and learning opportunity of the year, Cannes Lions is the must-attend event for anyone involved in brand communication.

About Lions Festivals:
Lions Festivals is the organiser of the Cannes Lions International Festival of Creativity and Eurobest as well as co-organisers, with its joint venture partners, of the Dubai Lynx International Advertising Festival, Spikes Asia Festival of Creativity, the Asian Marketing Effectiveness Festival and the Digital Media Festival for Asia Pacific. The business is managed by i2i Events Group, which delivers world-class exhibitions, large-scale events and festivals in key sectors including the home and gift, fashion, retail, healthcare, energy, environment, education, technology, media and creative industries. Its portfolio of world-wide events includes World Retail Congress, Spring Fair, Naidex, BVE, BETT and Pure. It prides itself on opening up possibilities for its customers and each year brings more than 250,000 decision makers together to network, source, test, buy and sell brilliant products, services, ideas and solutions. i2i Events is powered by Top Right Group, formerly known as Emap International Limited. www.i2ieventsgroup.com

About Grupo ABC:
Established in 2002, Grupo ABC is the largest marketing services group in Brazil and currently the world's 18th largest communications group (Agency Report 2012 - Advertising Age). Additionally Grupo ABC has been nominated as a Global Growth Company by the World Economic Forum. The in-depth knowledge of Brazil and commitment to the country, guides Grupo ABC's expansion in a world that wants to know and consume more. Nizan Guanaes, chairman of Grupo ABC, was named one of the five most influential Brazilians by the Financial Times; is one of the 21 global influencers on media and marketing according to Advertising Age; and Fast Company magazine says he is one of "the 100 most creative people in business". Today the holding company is comprised of 12 companies in the advertising, specialised marketing services, content and entertainment sectors.

For further details:
Amanda Benfell
PR & Press Manager
Cannes Lions International Festival of Creativity
Greater London House, Hampstead Road
London NW1 7EJ
United Kingdom
Tel: +44-20-7728 4040
E-mail: amandab@canneslions.com

Fabiana Antacli
Grupo ABC
Tel: +55-11-3054 9990
Email: fantacli@dm9ddb.com.br

Key Dates 2012:
Delegate Registrations Open
Late entries contact: entries@canneslions.com
Festival Dates: 17-23 June 2012