Updated on 12 December 2013
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Seventy Seven Entertainment launches wedding division 'Var Vadhu'
The division was launched at the 'The Wedding Experience 2010' event held at Hyatt Regency Mumbai on March 13.
Seventy Seven manages three-phase campaign for 'Indian Idol 5'
Followed by auditions held in March, the show will now be promoted through mall activations and concerts in seven cities.
Indian Idol goes on-ground for last stages of the show
Seventy Seven managed the live concerts in Bhopal, Nagpur, Jaipur, Ahmedabad and Chandigarh.
Flash mobs and Moonwalkers Night to promote MJ show on Pix
Seventy Seven managed both the activities as part of the promotions for the premiere of 'This is it'.
Seventy Seven engages over 20,000 employees for TCS
Titled 'Fun @ work with family', the activity was held at over 12 locations across Mumbai.
Sony formally announces launch of KBC
Ground auditions to be held in six cities across the country.
Sony organises full-scale wedding, on-ground, as part of TV serial
Seventy Seven was appointed to manage the event, which would be telecast as a special episode on the show 'Baat Hamari Pakki Hai' on August 1.
Seventy Seven takes KBC 4 on-ground with city auditions
The auditions will be held between Sept. 1 and 9, in six cities.
Sony Entertainment announces CID Gallantry Awards
The awards ceremony will be held in Jan 2011, and will be managed by Seventy Seven Entertainment.
Seventy Seven manages press launch of KBC for SET
The launch engaged media / press reps with an interactive contest through the invitation culminating live at the event.
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"Experiential marketing has a critical role to play in the eye wear category."
Ronak Sheth, Director, Eternity Lifestyles
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