Commenting on the association with the Golden Globe Awards, Ferzad Palia, Business Head, Vh1 India said, "This was a pitch across all broadcasters and we were selected."
As a part of promoting the function and to increase the tune-in for the Golden Globe Awards on VH1, Sperm Marketing was roped in to organise a promotion across Mumbai, Delhi and Bangalore on Jan. 14 and 15. The pre-event activation was held across all youth hangouts such as Crossword, Barista, Gloria Jean's Coffee shops, Candies outlets, etc, wherein the promoters approached the audience and distributed invites which mentioned the screening details of 69th Golden Globe Awards on VH1. The promotion engaged around 1,000 people.
Speaking about the activity, Rahul K.P., Founder, Sperm Marketing said: "We have been doing a lot of events of Viacom 18 including an activatity for Sunburn. This is our first project with VH1."
The Awards were hosted by British comedian Ricky Gervais and was attended by celebrities including Nicole Kidman, Salma Hayek, Melissa McCarthy, Freida Pinto, Antonio Banderas, Jake Gyllenhaal, Natalie Portman and Clive Owen, amongst many others.
- Business Development Executive (3 vacancies)
- Conference Producer - Industry Researcher (Project Manager) (1 vacancy)
- Social Media Marketing Manager (1 vacancy)
- Sr. Manager Business Development
- Conceptualizer/ Strategic Planner
- AGM Key Accounts
