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Moksh executes Vodafone IMAD event in Lucknow
Fri 03 August 2012
Moksh Advertising and Events conceptualized and executed the Vodafone IMAD event, an employee felicitation activity, on Aug. 1 at Vivanta by Taj, Lucknow. Around 250 employees from Vodafone UP East attended the affair, with their families in tow. The entire evening revolved around the Quick Gun Murugun theme, which was embedded in the setup elements and the activities that were conducted. IMAD, which stands for I Made a Difference, was specially crafted to encourage employees and appreciate their efforts.


The entrance to the venue was a green carpet walkway which was surrounded by palm tree cut-outs. Life-size cut-outs of the character ‘Murugun' were strategically placed at the entrance and the main function area. These provided for great photo op sessions. The awards night featured the felicitation of employees and their families with certificates, trophies and customized Vodafone goodie bags. The stage consisted of a central IMAD backdrop with Murugun style jail and salon artwork on each side. Additionally, separate sections, such as the mocktail counter and IMAD shoot counter, were erected with the theme dominating these stations.


Sticking to the theme, special clothing props were given to the winners and functional heads, consisting of hats, waistcoats and boots. The evening saw inhouse performances by Aegis, the customer care department and off beat team headed by HR head, Rizwaan Ashraf. The highlight of the evening was the surprise spoof awards that were conceptualized by the functional departments heads


Commenting on the event, Piyush Misra, Executive Director, Moksh Advertising and Events said: "The event IMAD is for winners, the stars of Vodafone UP East. The aim was to make them feel happy and special and that is what we delivered. Every individual must get his own piece of cake and should work hard and party harder. As Quick Gun Murugun says, Mind It!"



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