Commenting on the challenges faced, Amir Farhan, Project Manager, Midas Next said: "Midas Next has been closely associated with HUL over the past few years working on numerous properties. MidasNext, with a less than 24 hour intimation, handled the execution aspect of the event. It was gratifying to see a flawless end to a great show."
A special Google hangout booth was created for the star to interact with her fans online across various cities around the world. Google+ was used to achieve an uninterrupted flow of communication for the same. The contest winners had a tȇte-à-tȇte with the star asking questions and sharing interesting bytes. Following this, a photo session took place where instant pictures were given out. A goody bag filled with autographed AXE merchandise was handed over by the star to the winners.
Leone, as a part of her latest film's promotional campaign, spoke about her movie aspirations and future plans as well. Enamoured by the star's presence, the fans returned with fulfilled dreams, gift hampers and happy memories.