MaxiMICE is an annual conference for the meeting, incentive, conference and event industry in India. MaxiMICE was instituted in 2008 by EVENTFAQS as a knowledge platform to address the growing needs and trends of the MICE industry. The Conference is scheduled to take place in Mumbai on December 15 at the Trident, Bandra Kurla, and will be an evening conference followed by a networking dinner.

In its fourth edition, MaxiMICE is being presented in association with Meeting and Exhibitions Hong Kong (mehk), who have come on board as the principal partner to the conference. Each year, the content of the conference takes shape basis the trends / insights pertinent to the industry at that stage. MaxiMICE 2011 will be centered around 'Success through Stakeholder Engagement'. The conference will unearth insights relevant to specific industries when dealing with their various stakeholder and in turn establish the need for MICE programs in doing so.

Confirmed speakers to the conference include VP Sajeevan, Director, Canon India; Ajay Kakar, CMO, Aditya Birla Group - Financial Services; H Venkatachalam, Head - Bancassurance International Business & Sales R&R, ICICI Pru Life Insurance and Prasad Phansalkar, Head - Network Development, Volkswagen Brand.

The audience at MaxMICE will include corporates from across industries relevant to the MICE industry including, insurance, pharmaceutical, banking, IT, consumer durables / electronics, automobile amongst others, and also MICE planners, including incentive, event and travel agencies.

Trident, Bandra Kurla is the Hospitality partner for MaxiMICE 2011. Team Rustic continues to manage the event for the second year, while tmf dialogue marketing is the Knowledge partner, Dun & Bradstreet is the Strategic partner and 24 Digital Frames is the Webcast partner.

For more details on the conference and registration, visit: www.eventfaqs.com/maximice